Marketing Strategy Manager – Footwear, Apparel & Accessories

About this Position Drive market strategy and growth initiatives across the footwear, apparel, textile, and accessories segments by leveraging market insights, customer needs, and industry trends. Partner with regional and global stakeholders to identify growth opportunities, support innovation and portfolio development, and execute strategic projects that enhance business performance. Act as a key link between sales, marketing, and technical teams, ensuring market perspectives are effectively represented in business decisions. What you´ll do Contribute to the development and execution of market strategies across footwear, apparel, textile and accessories markets, working closely with regional and global stakeholders Monitor market developments, emerging trends and customer needs, translating observations into actionable recommendations and quantified growth opportunities Drive selected strategic projects and growth initiatives from planning through implementation, ensuring timely execution and stakeholder alignment Provide strategic input to innovation, product portfolio and launch related activities through market insights data, value proposition development, prioritization Support customer and market engagement activities, including workshops, industry events and strategic business discussions Act as a connector between sales, marketing and technical teams, representing on-the-ground business realities in global discussions