About the Company

About the Role

What You'll Do

Sales Team Leadership and Coaching

• Directly manage, coach, and develop approximately 10 sales representatives; set priorities aligned with sales goals and business needs.
• Review individual and team performance, identify execution gaps, and provide structured coaching on prospecting, customer conversations, objection handling, and closing. Monitor coaching impact and adjust actions.

B2B Sales and Customer Acquisition

• Guide the full sales process: prospecting, lead qualification, customer meetings, product demonstrations, follow-up, and customer acquisition.
• Help representatives understand customer needs, communicate product value, handle objections, and recommend appropriate solutions. Drive activities that expand the customer portfolio and generate new business.

Pipeline and Performance Management

• Monitor pipeline, conversion, revenue, and forecast accuracy. Use CRM data and sales reports to identify risks, opportunities, and performance gaps.
• Take corrective action when results fall below expectations, prioritize coaching and commercial activities, and ensure representatives maintain accurate, actionable pipeline information.

Customer Growth and Retention

• Build relationships with current and prospective customers to support acquisition, loyalty, retention, and account growth.
• Guide a consistent, professional customer experience, ensuring sales conversations reflect customer needs and company guidelines.

Sales Strategy and Cross Functional Collaboration

• Coordinate sales promotion strategies and commercial improvement initiatives; monitor competitor activity and share relevant recommendations.
• Partner with Quality, Training, and Operations to turn performance insights into coaching actions and measure improvements. Ensure sales practices and customer interactions represent the brand professionally.

Required Qualifications

• At least 2 years of relevant B2B sales experience and 1 year of direct people management experience in a sales environment.
• Experience directly managing, coaching, and developing sales representatives.
• Experience with sales targets, pipeline management, CRM reporting, and forecasting; ability to use performance data to identify gaps, prioritize actions, and improve results.
• Strong understanding of prospecting, lead qualification, customer meetings, product presentations, follow-up, and account development.
• Strong coaching, communication, and leadership skills; ability to manage performance while maintaining a consistent customer experience.
• English B2+ or higher and availability to work on-site in Bogotá, Colombia.

Preferred Qualifications

• Experience selling digital products, online services, or platform solutions.
• Experience supporting both new customer acquisition and existing account growth.
• Experience in a structured, KPI-driven sales environment.
• Experience collaborating with Quality, Training, or Operations to improve sales performance.

How Success Is Measured

• Consistent, actionable coaching helps representatives improve prospecting, qualification, solution presentations, objection handling, and closing.
• Pipeline, conversion, revenue, and forecast performance are actively monitored; gaps are identified early and addressed with clear corrective actions.
• New customers are acquired and existing customer relationships continue to grow.
• CRM information and forecasts remain accurate and useful for commercial decisions.
• Collaboration with Quality, Training, and Operations produces measurable improvements in team performance.
• Customer interactions consistently meet company and brand standards.

Why Join Us

• Lead and develop approximately 10 B2B sales professionals in a performance-driven environment focused on measurable results.
• Build leadership experience in sales coaching, pipeline management, forecasting, and performance improvement while working with digital products and online services.
• Collaborate with Sales, Quality, Training, and Operations and directly influence customer acquisition, account growth, and overall sales performance.

Important Notes