Account Manager - Programmatic

Key Responsibilities:

• Assist in the campaign setup, amendments, and creative check of programmatic advertising campaigns across various platforms.

• Help manage ad tags, troubleshoot discrepancies, and ensure proper tracking and measurement.

• Work closely with senior team members to meet client's objectives.

• Pull reports from multiple platforms, analyze and update them on campaign performance reports.

Requirements – Must Have:

• 3 to 6 years of experience in a campaign management role in the advertising and online media marketing. Video ad experience is an added advantage.

• Understanding and knowledge of DSPs (e.g. TTD, DV360, Xandr, Google Ad Manager) and ad-serving platforms (e.g. CM360, Flashtalking).

• Demonstrates a willingness to learn and quickly become proficient in new technologies and platforms as required.

• Basic understanding of pixel and pixel management.

• Must be open to adapting and working on any Ad Tech tool including in-house DSPs related to Programmatic Advertising.

Requirements – Good to Have:

• Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills are required.

• Experience in an analytical, results-oriented environment with external customer interaction.

• Attention to detail and a sense of accountability is required.

Platform Experience: Must Have:

• 3 to 6 yrs. of experience working on these platforms like TTD as primary & DV360 for end-to-end campaign processes.

Additional Information

• Works as a member of the team and cross-functional teams

• Ability to lead/own internal & vendor meetings and communication.

• Have an aptitude for basic mathematical concepts

• Possess excellent verbal and written communication skills

• Ability to prioritize tasks and meet all deadlines while producing quality.

• Ability to aggregate and communicate data to support recommendations

• Ability to follow through on assigned tasks with minimal supervision

• Passion and curiosity for media, brands & digital activation

• Flexible to work across different time zones/shifts (including night shift)